Georgian media are losing their audience

Society increasingly loses faith in Georgian national media and seeks a reliable and effective provider of information.

The number of internet users has grown ten times within the past year. According to the latest statistics provided by Sakstat (statistics service), the audience is switching to social networks.

The poor Georgian advertising market, which has been an obstacle in the process of media development for years, will be won over by social networks.

Georgian television stations and titles continue to compete with social networks.

Print media accept the challenge and change their strategy, utilizing their resources to develop websites, while television continues to ignore the challenge.